Lum and Abner – Preparing To Build The Rolling Grocery Store. 350812

The image is a sepia-toned cartoon scene inside a wooden garage or workshop. Two men are studying a large blueprint on a table, which outlines a design for "Lum and Abner's Rolling Grocery Store," showing areas like grocery compartment, service counter, display shelves, and stock storage. A partially built vintage car stands in the background. Signs on the wall read "Jottem Down Store - Temporary HQ" and "Pine Ridge Ark." Various tools and cans labeled "Horlicks Malted Milk" are visible nearby.

Horlicks: One of the best food drinks you can buy is also one of the most economical. An ideal economical lunch, or a treat for a hot Summer day.

Down in Pine Ridge, Lum and Abner are still trying to raise the money to buy back the Jot’em Down Store. To make ends meet, they decide to rebuild Abner’s big 12-cylinder automobile into a rolling grocery store. They manage to find someone to take the old car body off their hands to use on a horse-drawn wagon for a local family, clearing the way for their custom mobile store design.

Lum details his grand plans for all the conveniences they plan to install inside the vehicle. The next problem up for discussion: what to name the store? To resolve the matter, Lum decides to make a request on the party line to let the community vote on the new store name.

Horlicks: Hey, the closing commercial seems to have been snipped. I feel like we’ve been robbed of hearing the joys of that miracle food product. No word on how I can lose weight, gain weight, be made healthy, overcome motion sickness, or most of all, get the best night of sleep I’ve ever had in my life. Oh well. I’ll have to make up my own commercial. Hey… I think I just did.

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