Lum and Abner – Squire Wants To Be A Third Partner In The New Theater. 350605. Horlicks: Hey kiddies, you know how great that Horlicks malted milk tablets taste. Encourage your mom to buy plenty for you. They taste great, and are nutritious.
Down in Pine Ridge, Lum and Abner talk about Cedric and his being away at the county seatt to learn how to use the movie projector. Lum checks on how well Cedric is doing, and aranges to have the salesman come out so he can get some films to show in their new movie theater.
Lum and Abner talk about the amazing movies they have seen in the big city. Abner gets confused on what a big picture is.
The two friends begin to anticipate their new business success. You know they really have a good idea when Squire comes around to see if he can get a piece of the pie. Squire proposes to become a third partner. What can Squire contribute to the business?
Lum is nearly sold on Squire’s marketing and salesmanship, but Abner isn’t going for it. When he is rejected, Squire promises to compete with them and run them out of business.
Horlicks: A recent magazine article is summarized that praised the quality of Horlicks. OK, well, it’s actually just an ad the Horlicks company ran in a top magazine.